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BUILT BY PEOPLE WHO HAVE ACTUALLY DELIVERED GROWTH.
Sonic Shift are experienced business builders who have spent our careers inside businesses, building brands, leading teams, and delivering growth. We don’t just advise on it. We’ve been responsible for making it happen.
No layers. No handoffs. Just clear thinking, hands-on delivery and measurable results.
HOW WE HELP BUSINESSES GROW.
THE SONIC APPROACH.
A three step process to establish scalable growth.
01. FIND THE CONSTRAINT
We map how your business currently grows, across strategy, demand, sales, customer value and delivery.
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02. FIX WHAT MATTERS
Whatever is constraining growth, we focus there first and prioritise the few changes that will have the biggest commercial impact.
03. BUILD FOR SCALE
We refine what’s working, strengthen execution, and help you build a more predictable, scalable commercial engine.
REAL WORLD DELIVERY.
THE PEOPLE BEHIND SONIC.
We are experienced business builders who have spent our careers inside businesses, building brands, leading teams and delivering growth.
Between us, we bring decades of experience across global brands, PLC environments, and ambitious SMEs. We’ve worked at board level, led transformation programmes, and built marketing functions from the ground up.
More importantly, we’ve done it in the real world. Not in theory.
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BUSINESSES DON'T NEED MORE IDEAS, THEY NEED RESULTS.
EXPERIENCE WORKING WITH GLOBAL BRANDS & HIGH GROWTH BUSINESS.
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OLI - CO-FOUNDER & CEO
VISION, COMMERCIAL DIRECTION, CLIENT RELATIONSHIPS, SENIOR ADVISORY AND BUSINESS LEADERSHIP.
With over 25 years’ experience at board level across global brands, PLCs, high-growth businesses and SMEs, Oli specialises in turning disconnected marketing, sales and customer activity into structured, commercially accountable growth systems.
​
Oli is known for identifying the real causes behind stalled or inconsistent growth, bringing clarity and direction to leadership teams, and ensuring strategy is not just defined, but executed and measured.
​
Get in touch - Oli@sonicshift.co.uk
KATE - CO-FOUNDER & CGO
GROWTH SYSTEM DELIVERY, DIGITAL VISIBILITY, CUSTOMER FLOW, SEO, CONVERSION JOURNEYS, IMPLEMENTATION AND OPERATING RHYTHM.
With nearly 20 years experience across brand, digital and marketing performance, Kate understands how businesses are found, how customers move through them, and where journeys lose momentum. She focuses on improving visibility, refining messaging and strengthening the path from awareness to conversion.
​
Kate is known for identifying the friction that stops customers from finding, understanding or choosing a business, and bringing clear, practical direction to resolve it.
Get in touch - Kate@sonicshift.co.uk
OUR APPROACH IS DIFFERENT.
WHY THIS WORKS.
Most businesses do not struggle because of one isolated problem.
They struggle because marketing, sales, customer experience and delivery are pulling in different directions.
That’s where Sonic Shift is different, we don’t look at marketing in isolation.
We look at how the whole business operates, where growth is being constrained, and what needs to change to unlock it.
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Board-level commercial thinking with practical delivery experience.
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Strategy shaped by people who have led growth from inside busineses.
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Experience across global brands, PLC environments and ambitious SMEs.
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A structured way to diagnose where growth is really being constrained.
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Clear recommendations linked to action, accountability and measurable progress.
WE DON'T LOOK AT MARKETING IN ISOLATION.
WORK THAT DRIVES PERFORMANCE.
WHY BUSINESSES CHOOSE SONIC.
Because they’re tired of Investing in marketing without seeing return,
disconnected strategies that don’t translate into action and agencies and consultants that operate in isolation.
And they’re ready for a more joined-up, focused, and accountable way to grow.
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When clients work with us they are investing in:
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Experience that has delivered results at scale.
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Clarity on what actually needs to change.
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A focused plan that aligns the business.
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Execution that drives measurable growth.
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A CLEAR FOCUSED APPROACH.
GROWTH ONLY WORKS WHEN THE WHOLE BUSINESS WORKS.
Growth isn’t created by one function. It’s the result of how everything works together.
That’s why we don’t treat strategy, marketing, sales and delivery as separate conversations.
We look at the system behind your business, identify where growth is being lost, and focus on fixing what matters most.
NOT MORE ACTIVITY.
BETTER ALIGNMENT.
STRONGER EXECUTION.
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HOW WE GET RESULTS.
THREE STAGES.
ONE FOCUS.
REAL CHANGE.
01. FIND THE CONSTRAINT.
We map how your business currently grows, across strategy, demand, sales, customer value and delivery.
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02. FIX WHAT MATTERS MOST
Whatever is constraining growth, we focus there first and prioritise the few changes that will have the biggest commercial impact.
.png)
03. BUILD FOR SCALE.
We refine what’s working, strengthen execution, and help you build a more predictable, scalable commercial engine.
THE PEOPLE BEHIND SONIC.
We are experienced business builders who bring decades of experience across global brands, PLC environments, and ambitious SMEs. We’ve worked at board level, led transformation programmes, and built marketing functions from the ground up.
More importantly, we’ve done it in the real world. Not in theory.
CO-FOUNDER & CEO
OLI BIDDLES
With over 25 years’ experience at board level across global brands, PLCs, high-growth businesses and SMEs, Oli specialises in turning disconnected marketing, sales and customer activity into structured, commercially accountable growth systems.
​
Oli is known for identifying the real causes behind stalled or inconsistent growth, bringing clarity and direction to leadership teams, and ensuring strategy is not just defined, but executed and measured.
Get in touch - Oli@sonicshift.co.uk
CO-FOUNDER & CGO
KATE LLOYD
With nearly 20 years experience across brand, digital and marketing performance, Kate understands how businesses are found, how customers move through them, and where journeys lose momentum. She focuses on improving visibility, refining messaging and strengthening the path from awareness to conversion.
​
Kate is known for identifying the friction that stops customers from finding, understanding or choosing a business, and bringing clear, practical direction to resolve it.
​
Get in touch - Kate@sonicshift.co.uk
​
OUR EXPERIENCE.
EXPERIENCE WORKING WITH GLOBAL BRANDS & HIGH GROWTH BUSINESS.
WHY BUSINESSES CHOOSE SONIC.
Because they’re tired of Investing in marketing without seeing return,
disconnected strategies that don’t translate into action and agencies and consultants that operate in isolation.
EXPERIENCE THAT HAS DELIVERED RESULTS AT SCALE.
Board-level commercial thinking with practical delivery experience.
CLARITY ON WHAT NEEDS TO CHANGE.
A structured way to diagnose where growth is really being constrained.
A FOCUSED PLAN ALIGNED TO THE BUSINESS.
Clear recommendations linked to action, accountability and measurable progress.
EXECUTION THAT DRIVES MEASURABLE RESULTS.
Strategy shaped by people who have led growth from inside busineses.
GROWTH ONLY WORKS WHEN THE WHOLE BUSINESS WORKS.
.png)
Growth isn’t created by one function. It’s the result of how everything works together.
That’s why we don’t treat strategy, marketing, sales, and delivery as separate conversations.
We look at the system behind your business, identify where growth is being lost, and focus on fixing what matters most.
THE GROWTH SYSTEM.
HOW WE SUPPORT BUSINESSES AS THEY GROW.
Sonic Shift works as part of a group of organisations and together we work to deliver scalable growth for our clients at all stages of their growth journey.
OUR GROWTH SYSTEM.
Building scalable and sustainable growth.
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OUR CREATIVE STUDIO.
Design, video, concept and content creation.
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OUR MARKETING AGENCY.
End to end lead generation.
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